CHINESE INTERNET MEDIA DEVELOPMENT AND INTERPRETATION OF THE THEME OF NATIONAL CULTURE

Abstract

The development tendency of the Chinese Internet journalism is analyzed in this
paper. Also, the impact of the three major state projects (“One country – two systems”,
“One Space, One Road”, the implementation of the concept “Soft Power”) adopted in
2010 to Chinese journalism was analyzed separately. At the same time, the article
analyzes the materials on the activity of Friendly Societies “Uzbekistan – China” and
“The people’s Republic of China – Central Asian countries”, the National Cultural
Center of China in Tashkent. The interpretation of the theme China on the internet
media of Uzbekistan like “uza.uz”, “zarnews.uz”, “daily.uz”, “madaniyat.uz”, “xs.uz”
and the comparative analysis of the leading Internet publications of the two countries,
online publications “Khalq so’zi” and online publications “Jenmin jebao”, their
common and different aspects have been scientifically-theoretically investigated in
the present article.